Citazione Stile APA (7a Edizione)

(2011). Handbook of marketing scales: Multi-item measures for marketing and consumer behavior research / [edited by] William O. Bearden, Richard G. Netemeyer, Kelly L. Haws.

Citazione stile Chigago Style (17a edizione)

Handbook of Marketing Scales: Multi-item Measures for Marketing and Consumer Behavior Research / [edited by] William O. Bearden, Richard G. Netemeyer, Kelly L. Haws. 2011.

Citatione MLA (9a ed.)

Handbook of Marketing Scales: Multi-item Measures for Marketing and Consumer Behavior Research / [edited by] William O. Bearden, Richard G. Netemeyer, Kelly L. Haws. 2011.