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Format: Book
Language:English
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format Book
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geographic
id bc5da89a-90d0-49d2-80c8-db6f506d06aa
isbn 1412903807
9781412903806
1412903815
9781412903813
issn
language eng
physical xi, 227 pages ;25 cm
publication – publisher: SAGE
  dateOfPublication: 2006
publishDate 2006
subjects
title Qualitative marketing research : a cultural approach / Johanna Moisander and Anu Valtonen.
topic Marketing research.
Qualitative research.
Marketing research
Qualitative research