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| Formato: | Livro |
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| Idioma: | inglês |
| Assuntos: | |
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| era | |
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| format | Book |
| genre | |
| geographic | |
| id | cd7f5cc5-efca-4d2e-b590-7a4c8d0d6167 |
| isbn | 007139656X 9780071396561 |
| issn | |
| language | eng |
| physical | xix, 244 pages :illustrations ;25 cm |
| publication | – publisher: McGrawHill dateOfPublication: ©2003 |
| publishDate | ©2003 |
| subjects | |
| title | Value-based marketing for bottom-line success : 5 steps to creating customer value / J. Nicholas De Bonis, Eric Balinski & Phil Allen. |
| topic | Consumer satisfaction. Customer services Marketing Consumer Behavior Consumer satisfaction. Customer services Marketing |